The future and shape of bookstores: Creating new readers

Product Information

release date 2024 / 02 / 16

Part numberWSIP9784569856353J

Specification



Author: Hiromitsu Kitada
Publisher: PHP Institute
Format: 46, medium format (finished size 188188 x 128 mm) Right-hand opening
Size: 18.8 x 12.8 x 1.6 cm
Number of pages: 272p
Language: Japanese

This book explores the future possibilities of bookstores through the activities of people who convey the appeal of books from various angles and examples of revival in other industries. It introduces interviews with former high school Japanese language teacher Takashi Kato and novel introduction creator Kengo, who are working to create future readers by broadly defining "booksellers" as not only "bookstore employees" but also "people who convey the appeal of books." The media has recently been reporting more and more negative news about books, such as young people's lack of interest in reading and a decrease in the number of bookstores. On the other hand, the enthusiasm of people who love books and bookstores has not cooled, with unique independent bookstores opening all over the country and magazines featuring "bookstores" several times a year. In order to revitalize the publishing industry by "creating a new readership," it is necessary to focus on "people who do not usually read books" and "people who do not have the habit of visiting bookstores" and think about how to turn them into customers. As a concrete method, we will interview not only experts within the publishing industry, but also people outside the publishing industry who are deeply involved with books, in order to consider solutions that have not been mentioned in previous "Bookstore Books."

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