[Fair] BODY WILD begins the expression of freedom.

Humanities
DAIKANYAMA TSUTAYA BOOKS Building 1, 1st floor 2024年11月22日(金) - 12月05日(木)

 

We live in an age where we can freely choose what and what we like.
What do you look for in underwear?
I want to wear everything I like, so I want something that is comfortable to wear and has a great design.
BODY WILD will satisfy your greedy desires.
BODY WILD has continued to change with the times, and in 2024 will undergo its first brand refresh.
Free expression begins closest to you.

[What is BODY WILD?]
In 1998, BODY WILD made boxer shorts the standard in Japan, even though they had not yet penetrated the market at the time.
Pioneer. For 26 years, BODY WILD has focused on comfort and design.
This is a collaborative design between the unique technologies "3D MADE" and "CUT OFF®", which have been passed down through the generations, and BRANDALISED™, which handles Banksy's works.
While maintaining the same technology that they have always been committed to, they are combining it with new value and creating a new standard in underwear. BODY WILD is moving to a new stage with the renewal of their brand.

This time, we will be holding a limited-time POPUP for the newly rebranded BODY WILD at Daikanyama UMEDA TSUTAYA BOOKS.
Why not take this opportunity to express your freedom through the pants that are closest to you?

At this POPUP, "BODY WILD" will be selling boxer shorts in collaboration with "BRANDALISED™", which handles Banksy's works. There will also be limited designs that can only be purchased at TSUTAYA BOOKS during the POPUP period.
In addition, customers who purchase the BRANDALISED™ collaboration boxer shorts will receive a POPUP exclusive sticker.
Please take this opportunity to visit us.
  • Dates 2024年11月22日(金)~12月5日(木)
  • time According to business hours
  • place DAIKANYAMA TSUTAYA BOOKS Building 1, 1st floor
  • Organizer DAIKANYAMA TSUTAYA BOOKS
  • Contact Us 03-3770-2525

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